SalesDNA features tools to coach your business

Access world standard business advice at your fingertips takes over 50 years of sales management and leadership experience and turns this in a series of succinct “how to” modules, grouped into logical areas of personal development. Each module is supported via a number of different learning mediums as highlighted below.


The Modules represent in-depth viewpoints on how to address the fundamental issues of business communication skills. Modules run for between 15 to 20 minutes and are split up into short, sharp episodes to assist in both reflection and retention of key points. These modules offer detailed insights into specific elements of learning that are purpose built for the everyday issues that a business leader faces. Read More

Coach Mode™

Whilst we have provided generic content we understand that companies may wish to tailor the content to suit their particular line of business. We have therefore created "coach mode" to allow companies to tailor or "contextualise" the content to the specific requirements of your business. We also recognise that for a lot of businesses the ability to provide ongoing and regular feedback for staff development is an important aspect of the companies culture. Read More

Detailed notes for various business scenarios

Detailed Notes

For each module we provide you with the capability to print off detailed notes that accompany each module.  These can be used for future reference. The benefit of this is to allow you to read up on key aspects of the material as opposed to having to log into the website each time you feel the need to reference a certain topic. Read More

Ready reckoners

Key Point Summaries

As with all learning material we clearly recognize that some people simply want the “one pager” to assist  - or what is sometimes referred to as  the “cheat sheet”. As with all learning material our "Key Point Summaries” are only designed to provide you with an overview of the process – or in other words the “what”.  Just remember that they don’t provide the “how” ! Read More

Business Tips and advice

Mini Modules

The mini modules are short and succint presentations which are designed to support the main modules.  Mini modules range from 2 to 4 minutes in duration and offer practical examples to support the content and theory provided in the main modules. Read More

Business Forums and Business Blogs for increasing sales

Forums and Blogs

Like all good web-sites the best feedback is that which is gleamed from interacting with you, the customer. So on a regular basis we will run a forum on a particular subject. We will commence the forum with a topic that we believe to be of interest and then add to the forum on a daily basis. Read More

Business advice and coaching


In order to provide even more support to the SalesDNA community we run webinars on a regular basis. We allow all members of the SalesDNA community to dial into teleconferences that we host over the internet. Read More

Business training face to face. Learn business skills.

Face to Face Learning

For those of you who are seeking more that what is provided on-line, we offer specific workshops on a timely basis on key areas of interest.  These workshops range from 3 hour sessions in the evening to one-day workshops. We align these workshops to the interests that come out of the Forums that we run. Read More